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Which broadband provider is the cheapest?

Which broadband provider is the cheapest?

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Last updated: 27 October 2021

A question nearly as old as the internet itself, which provider is going to give me the cheapest broadband? While there are many caveats to this like what kind of speed you want and where you are there are some contenders who regularly top the tables when it comes to getting a good price. It’s not always easy to work out which one is giving you the best broadband deal so we have put together a quick guide to make sure you save more cash for your connection.

Each internet provider will offer a range of different speeds which means that it isn’t immediately apparent to work out which one is the cheapest. In order to really get a handle on which providers offer the best value across the board we will be taking a look at the different speeds they offer and how much each of these costs. We will also take into special deals they are offering at the moment and how much that might affect who really gets to be crowned cheapest broadband provider.  


A strong staple of discount broadband and fibre services, TalkTalk regularly offer great deals on a wide range of internet speeds:

Now Broadband

NOW Broadband offers a wide range of different services, namely a wide range of different NOW TV passes to suit almost any individual. Fortunately for this list they also offer a range of competitive broadband packages. All of their broadband deals are also available on 12 month contracts rather than 18 or 24 which makes them that much more flexible.

Origin Broadband

Origin Broadband originated in Doncaster in 2011 when two students decided to set up their own ISP to address perceived failings in the industry. A plucky underdog story as far as broadband goes, but will they make the grade?

Shell Energy

Another company that might not automatically spring to mind when leafing through broadband providers. Shell entered the market back in 2017 when they acquired First Utility and have since begun offering a range of broadband packages:


A staple of the discount broadband game, Plusnet offers a wide range of broadband and fibre deals at a reasonable cost as well as having been the recipient of numerous awards for their service.

The Post Office

Perhaps an unlikely provider of internet, The Post Office like many other seemingly un-internet related companies have forayed into the world of telecoms with a range of competitive broadband deals.
On the face of it these are some very competitive prices and anyone considering a discount provider should certainly cast some thought. However when the first 12 months elapses the deals are not nearly so generous with the rate nearly doubling, so a good option for those considering something for the next year.

So, which broadband provider is the cheapest?

For sheer cost effectiveness, The Post Office offers the best value broadband across all three speed categories that we picked. However, the deals that The Post Office have at the moment are only available for the next 12 months, at which point they go up in price considerably.

Therefore, you may want to consider one of the other options if you like the idea of being locked into a cheaper price for a longer time.

For more help deciding, check out some of our side-by-side provider comparisons:

BT broadband vs Virgin media

Sky vs Virgin Media

BT vs Sky

Danny Lord

Author: Danny Lord

Danny is our Editor-in-Chief, and has been writing news and guides for comparison sites for the last five years.