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Samsung is one of the world’s major mobile manufacturers. In the UK, it is also by far the most popular model of smartphone in terms of the number of items sold. In fact, the South Korean firm has the biggest market share globally of any single mobile manufacturer at 23.1%, beating its main rivals Apple and the Chinese giant Huawei, according to the International Data Corporation.
But why is Samsung so popular? With all the millions of smartphones sold across the globe, it must be doing something right. In this guide, we look at some of Samsung’s most popular smartphone models and whether they’re right kind of phone for you.
The Galaxy S Series is Samsung’s flagship smartphone range and includes some top-of-the-range features. A new model is bought out each year, with the latest Galaxy S20 released in 2020, along with the Galaxy S20 Plus and Galaxy S20 Ultra. The Galaxy S20 followed on from the S10, which itself succeeded the Galaxy S9.
The latest model released by Samsung as part of their Galaxy S Series range is the Galaxy S20, which is simply one of the best phones on the market right now. Released in March 2020, the S20 has a fantastic, hard-to-beat 12MP+12MP+64MP triple lens rear camera, allowing you to take some of the crispest and clearest photos a smartphone can currently manage. You can also record videos in amazing 8K definition that comes with a range of new features, including Night Mode, which allows you to shoot high-quality videos in the dark.
The Samsung Galaxy S20 has an impressive 4,000mAh battery, which means you can use it continuously without needing to charge for more than a day. It’s available in black, grey, blue or pink, this latest Samsung phone has a sleek design and, in our opinion, is one of the best-looking phones on the market right now.
If you can afford a little more, consider getting either Galaxy S20 Plus or Galaxy S20 Ultra. As expected for the extra price, they come with extra features and enhanced 5G capabilities. The S20 Plus has a 6.7-inch screen and the S20 Ultra’s is 6.9-inch, compared to just 6.2-inch for the S20, meaning they’re a great option if you watch a lot of videos on your phone and want to make the most of the model’s stunning display.
The Galaxy Note Series phones are larger, more powerful and more expensive than the S series, and are sometimes called ‘phablets’ for their almost tablet-like size. The Samsung Galaxy Note 20 came out later than the S20, in August 2029, along with the Galaxy Note 20 Ultra. Like the S series, the Note Series is upgraded each year, with the Note 20 succeeding the Note 10.
The Samsung Galaxy Note 20 has a 6.7-inch screen, up to 256GB of storage, and a triple rear camera (two 12MP and one 64MP) and a 10MP front camera. The Note 20 comes with the new S Pen, which is a helpful little device with a sleek design, enhancing your ability to make notes and sketches. The Galaxy Note 20 starts at £849 for the 4G-only models - expect to pay more for 5G capability.
A bigger and better version than the Galaxy Note 20, the Note 20 Ultra has a massive 6.9-inch screen and up to a huge 512GB of storage. It also has 12GB of RAM, which is more than enough to run most laptops. The Galaxy Note 20 Ultra is, without doubt, one of the best smartphones currently on the market, but it doesn't come cheap, costing close to £1,000 SIM-free.
While the models in the Galaxy A series don’t come with all the top-of-the-range features you get with the S or Note series, they’re still great value smartphones. In fact, the Galaxy A Series are the bestselling Samsung phones in the UK.
The Galaxy A series are usually used by Samsung to test some of their novel features, including on the A80 a rear camera that pops out and turns around for selfie shots, to compensate for the lack of camera on the front of the screen.
The Galaxy A71 and Galaxy A51 were released in December 2019 and can be bought for under £400. However, some of the older models are even cheaper, and are also some of the most popular handsets in the UK due to their performance and price.
The most ambitious and unique smartphone on offer by Samsung is the Galaxy Z Fold 2, which is the successor to the Samsung Galaxy Fold. This handset comes with a 7.6-inch folding screen, allowing you to essentially switch between a smartphone and a tablet. It comes with five cameras and 256GB of storage, but for the novelty of a folding screen, you need to fork out just under £1,800 to get your hands on one. With a plastic screen that’s more prone to being broken than other models, the Samsung Galaxy Z Fold 2 may not be the best value smartphone available by a long shot, but you can be sure to impress your friends with its quirky features.
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